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1. Listings with Video Receive 403% More Inquiries
Properties featuring video generate up to 403% more inquiries than homes without, dramatically boosting buyer interest and engagement.
(Source: Keeping Current Matters (citing NAR), August 2025)
2. Homes with Video Sell Up to 31% Faster
Listings that include video walkthroughs sell up to 31% faster, reducing time on market and streamlining the sales process.
(Source: TrainAgents Blog (citing NAR & industry data), August 2025)
3. Drone-Enhanced Listings Sell 68% Faster
Including drone footage can lead to properties selling 68% faster, as aerial visuals offer buyers dynamic and unique perspectives.
(Source: Amplifiles Blog (citing NAR), July 2025)
4. Video Content Yields 94% Better Understanding
94% of marketers say video improves product or service understanding—demonstrating its power in clearly communicating a property's features.
(Source: REsimpli, May 2025)
5. Video Boosts Engagement Time by 88%
Listings that include video content see 88% longer engagement, meaning viewers spend nearly twice as much time exploring your property.
(Source: ZipDo Education Reports, 2025)
6. Video Listings Shared 1,200% More on Social
Video listings are shared 1,200% more than listings with just text and photos—highlighting its viral potential on social media.
(Source: Keeping Current Matters (citing WordStream), August 2025)
7. 91% of Consumers Prefer Video Content
A massive 91% of consumers prefer video over other forms of content-making video essential to engage modern buyers.
(Source: Amplifies Blog, 2025)
8. 58% of Buyers Expect Video Tours
More than half of homebuyers—58%—expect a video tour when researching listings, making it a modern must-have.
9. 73% of Sellers Prefer Agents Who Use Video
Nearly three-quarters of sellers—73%—are more likely to list with agents who incorporate video marketing, underscoring its influence in agent selection.
(Source: Keeping Current Matters (citing NAR), August 2025)
10. Only 38% of Agents Use Video
Despite its proven impact, just 38% of agents currently use video in their listings—offering an opportunity for strategic differentiation.
(Source: TrainAgents Blog, August 2025)
The Proof Is In The Pudding!
You might be asking yourself if this service is necessary. If you want your property to stand out, sell faster, and attract serious buyers, then yes!
In a market where attention is everything, professional video and media aren’t just a luxury—they’re a competitive advantage.
Below are 10 powerful statistics showing the impact of real estate video marketing.
Numbers don’t lie—professional video and photo services aren't just a nice-to-have, they’re a game-changer in today’s real estate market. Whether you're looking to sell faster, attract more qualified buyers, or simply stand out from the crowd, high-quality visual marketing gives you the edge. At Snyder Real Estate Media, we combine cinematic storytelling with strategic visuals to help your property make a lasting first impression—because in real estate, first impressions sell homes.
The Proof Is In The Pudding!
1. Listings with Video Receive 403% More Inquiries
Properties featuring video generate up to 403% more inquiries than homes without, dramatically boosting buyer interest and engagement.
(Source: Keeping Current Matters (citing NAR), August 2025)
2. Homes with Video Sell Up to 31% Faster
Listings that include video walkthroughs sell up to 31% faster, reducing time on market and streamlining the sales process.
(Source: TrainAgents Blog (citing NAR & industry data), August 2025)
3. Drone-Enhanced Listings Sell 68% Faster
Including drone footage can lead to properties selling 68% faster, as aerial visuals offer buyers dynamic and unique perspectives.
(Source: Amplifiles Blog (citing NAR), July 2025)
4. Video Content Yields 94% Better Understanding
94% of marketers say video improves product or service understanding—demonstrating its power in clearly communicating a property's features.
(Source: REsimpli, May 2025)
5. Video Boosts Engagement Time by 88%
Listings that include video content see 88% longer engagement, meaning viewers spend nearly twice as much time exploring your property.
(Source: ZipDo Education Reports, 2025)
6. Video Listings Shared 1,200% More on Social
Video listings are shared 1,200% more than listings with just text and photos—highlighting its viral potential on social media.
(Source: Keeping Current Matters (citing WordStream), August 2025)
7. 91% of Consumers Prefer Video Content
A massive 91% of consumers prefer video over other forms of content-making video essential to engage modern buyers.
(Source: Amplifies Blog, 2025)
8. 58% of Buyers Expect Video Tours
More than half of homebuyers—58%—expect a video tour when researching listings, making it a modern must-have.
9. 73% of Sellers Prefer Agents Who Use Video
Nearly three-quarters of sellers—73%—are more likely to list with agents who incorporate video marketing, underscoring its influence in agent selection.
(Source: Keeping Current Matters (citing NAR), August 2025)
10. Only 38% of Agents Use Video
Despite its proven impact, just 38% of agents currently use video in their listings—offering an opportunity for strategic differentiation.
(Source: TrainAgents Blog, August 2025)
You might be asking yourself if this service is necessary.
If you want your property to stand out, sell faster, and attract serious buyers, then yes!
In a market where attention is everything, professional video and media aren’t just a luxury—they’re a competitive advantage.
Below are 10 powerful statistics showing the impact of real estate video marketing.
Numbers don’t lie—professional video and photo services aren't just a nice-to-have, they’re a game-changer in today’s real estate market. Whether you're looking to sell faster, attract more qualified buyers, or simply stand out from the crowd, high-quality visual marketing gives you the edge. At Snyder Real Estate Media, we combine cinematic storytelling with strategic visuals to help your property make a lasting first impression—because in real estate, first impressions sell homes.
